4 Common Types Of Academic Writing

 

Writing is easy if you follow simple steps and keep reading as much as possible

Academic writing is one of the foundations on which our studies are based. During your course of University Studies, you will come across 4 major types of Academic Writing:

 

• Descriptive
• Analytical
• Persuasive
• Critical

Writing is easy if you follow simple steps:

 

Descriptive writing:

The simplest form of academic writing is descriptive. Descriptive writing is a completely theory-based form of writing that involves an essay form of writing where the student/researcher describes the topic with the help of research conducted and summarizes the inputs.

 

Sample of descriptive writing:

 

What is marketing?

 

Marketing is a complex process having various dynamics running inside that allows organizations to sustain themselves in the competitive world. Marketing is an inseparable part of an organization or business however the face of marketing has always been undergoing small or big changes.

In modern times, global competitiveness prevails and in order to sustain the global extensive pressure of competition, it is imperative that organizations go beyond the conventional norms of marketing and advertising. In order to reach a level of competitive advantage, organizations are more and more relying on digital marketing strategies and digital marketing channels. 

Analytical writing:

Analytical writing is the second type of academic writing that involves analyzing the topic of research, making the examination of data, analyzing the facts, and then reaching results. For Example- Literature review, and reports. 

Sample:

To attain the aim of the study, which is to understand how goal setting is designed and used to manage control to seek enhanced performance and facilitate a better understanding of the relationship between AI and human capital; the current study will be based on the analysis of both primary and secondary data. The secondary data obtained through qualitative analysis of the past literature will be used to guide the current study. While the primary data will be used to quantitatively obtain data from 1000 startups. The data will focus on achieving comparative knowledge of the accuracy % of predictions made by humans, AI, and humans-AI collaboration. 

Persuasive writing:

In this form of writing, details of the research topic are searched, studied and opinions are formed based on the review. Here, convincing the reader as per the evaluation or debate works. Editorials, speeches, advertisements, and magazine articles are persuasive forms of writing.

Sample: 

Critical writing:

This form is an advanced form of writing majorly used in the master, and scholar levels. Here, debate or argument is established and as per personal evaluation, the agreement or disagreement is concluded. Theses and dissertations are examples of critical writing. 

Sample:

The primary aim of this research is to study the role of Total Quality Management (TQM) towards customer satisfaction and organizational performance within the Telecom industry of India. Other objectives of this research are:

•    To understand the role of TQM on stakeholders’ satisfaction with selected Telecom companies in India.
•     To understand the various factors that impact TQM in a company and how it leads to better organizational performance.
•    To understand the way and extent of the impact of stakeholders’ satisfaction on organizational performance.

Note: Writing of various forms in an academic context involves:

• Background of the research
• A search of Aim and Objective of the research
• Literature Review
• Analysis of Findings
• Conclusion